The Dirty Secret No One Tells You About Motivation

Here's how the vicious cycle of motivation typically happens: 

• We're SUPER motivated (mostly in January), a seven-nation army couldn't hold us back!
• We accidentally skip a day or encounter a "brick wall" (roadblock) and we stop doing the new thing we want to do.
• We FEEL GUILTY that we aren't living up to our potential, so we feel like we can't even RESTART the behavior we want.
• We wait until the next January. Rinse and repeat. Ugh. Kill me.

Want to kick the rest of this year's ass? I know you do...
This won't be like the other years, this year you will really do that thing that you've been meaning to do...

Except you won't. 

(At least not if you're relying on sheer willpower and motivation alone.)

Here's the thing...motivation ebbs and flows. We shouldn't expect to feel motivated 100% of the time.

I have a 6 minute video for you about how to manufacture motivation. Watch & learn: 

• Think of two situations in your life that you could apply ignition motivation and brick wall motivation to get to your goals. Apply them today.

Action Step:

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